Craft over templates
Every page designed and every line of code written for you. It takes longer. It's worth it.
Lincoln Digital is run by Matt Hodson, a software engineer in Lincoln who has spent 10 years building websites and doing SEO. We started it because businesses in Lincolnshire deserve websites as good as the ones coming out of London and Manchester, without the London prices.
I'm Matt, a software engineer based in Lincoln. I've spent 10 years building websites and web apps in C# and .NET, including a booking and appointment-reminder platform for clinics and salons, and I've built and run dozens of live websites since.
A lot of that work is public data: sites that track NHS A&E waiting times, NHS dentists taking on patients, hospital waiting lists, driving-test waits and bus timetables. They take messy data from hundreds of sources, keep it up to date every day and present it so people can use it. Getting those sites found on Google is how I learned SEO properly.
I build my own SEO tools too: a site crawler and log-file analyser, a Search Console analytics tool and 2596.org, a searchable guide to the Google ranking documents that leaked in 2024. Lincoln Digital is where I do the same work for Lincolnshire businesses.
Lincoln Digital is a trading name of Search Ventures Ltd, registered in England and Wales (company no. 10588553).
Rated by the people the SEO industry listens to
When 2,596 modules of Google's internal Search documentation leaked in May 2024, Matt Hodson, Lincoln Digital's founder and the person who does our SEO, built 2596.org within days: every module searchable, each with a plain-English overview of what it means for rankings. Two of the most respected names in SEO were recommending it within hours, and the industry's news site was still using it eighteen months later.
The person working on your website reads Google's own documentation, not second-hand advice. That understanding goes into every site we build and every SEO plan we run, for businesses in Lincolnshire.
If you're going to use your weekend to go through and analyze further the Google Docs leaks, then this site is a must: 2596.org by @hodsonated - it doesn't only make them easily searchable, but adds an "AI Overview" of each 👌👀 Soooo good. Check it out.
Aleyda Solis @aleyda
International SEO consultant, OraintiOn X, 1 June 2024 Replying to the launch of 2596.org
This is amazing 👏🏽👏🏽👏🏽
Lily Ray @lilyraynyc
VP of SEO Strategy & Research, AmsiveOn X, 1 June 2024 Seen in Search Engine Roundtable
Eighteen months on, our work was still the reference: a screenshot of it illustrated Barry Schwartz's piece on whether service areas affect local rankings.
“Google API Doc Hints Service Areas Not A Local Ranking Factor”
Barry Schwartz @rustybrick
Founder and editor, Search Engine Roundtable5 December 2025Reviews from clients we've worked with, in the UK and around the world.
5 five-star reviews
Lincoln Digital are awesome! Really dedicated and care about their work, and have a passion like no other I've worked with. Also, their SEO skills are TOP NOTCH. We are ranking highly for all of our clients because of them.
Andy DoucetDigital Marketing IndustryThanks so much for your great help in having me modernize my site and create the best SEO possible. … If you're looking for a solid top-notch pro in the SEO field, Lincoln Digital is the best choice you can make!
Jonathon FleckCourier IndustryHonestly, I have never found any expert like Lincoln Digital. Their skills, ambition and the drive are exactly what's needed to start a new business.
Sven PerlbergTranslation IndustryLincoln Digital did a great job helping me with my issue. They're very knowledgeable and easy to work with.
Lincoln Digital were spot on with their advice and have given me a positive roadmap to follow in recovering my site from a major decline in traffic.
Every page designed and every line of code written for you. It takes longer. It's worth it.
A one-second delay costs enquiries, so we keep pages under a second and test them on real phones.
Based in Lincoln, working to a standard that would hold up in any city.
There are no account managers here. The people you meet on the first call design and build your website, and they answer the phone afterwards.
All of our websites are hand-coded in C# and .NET because it's fast, secure and lasts. Everything is C# and .NET: websites and web apps in Blazor, online shops and content editors we build ourselves, and mobile apps in .NET MAUI. Why C# and .NET, not WordPress?
Why Lincoln
We're based in Lincoln and most of our clients are within an hour of the city. We can come to your business, see how it works and meet the people who'll use the website.
Being local also means we know the area: the towns, the competition and what people here type into Google. That shows in the work, especially the local SEO.
Tell us about your project and we'll come back within one working day with ideas and a fixed-price quote.
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